News Archive for 05/04/05

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Podcasts gain popularity: now 6 million listeners

04/05, 10:15am

Podcasts gain popularity

The Internet audio broadcasts known as podcasts are catching on with owners of iPods and other digital-music players, a new survey finds. Twenty-nine percent of U.S. adults who own MP3 players like Apple's iPod say they have downloaded podcasts from the Internet, according to the study released Sunday. That means more than six million people are listening to a form of communication that emerged only last year, according to the research. Podcasters create radio-like programs of commentary, music or humor, which are saved in MP3 audio format and posted online. Listeners can be automatically notified when a new podcast is available by special software.