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News Archive for 05/07/11

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iTunes wins over Napster

Students choose iTunes, despite Napster partnership

iTunes is the most popular music service among students at one university, despite a partnership with the subscription-style Napster music service. College students gave Napster high marks, but more than 7 out of every 10 still buy music from Apple's iTunes Music Store, according to a reporty by the Ecommerce Times. Drawing from a recently released survey from the University of Rochester, the results show that students favor the iTunes-type song purchase model. The survey found that students were quick to sign up for the free service and were impressed with the service; however, they never purchased songs to make them a permanent part of their colleciton, citing limited compatibility with MP3 players, including the iPod. The survey also found that more than half of the students who used Napster still turned to other music sites, including 71 percent to iTunes as well as MusicMatch (16%), Rhapsody (4%), and Music Now (2%).

iPod subway ads

iPod ads on subway train in Japan

The Inquirer has posted photos of a subway train in Japan "dressed up" for an iPod campaign. "We don't know if our own London mayor, Ken Livingstone, is plotting such an idea. A few tube trains were dressed up with the Olympic 2012 campaign before we won it, that's for sure. Anyway, this Japanese subway is not the Tokyo underground, and we'll leave you to guess exactly where it is."

Logitech headphones

Logitech Wireless, Identity, Curve Headphones

Logitech today introduced three new headphones designed for the portable music player market: the Logitech Wireless, Identity, Curve Headphones. The Logitech Wireless Headphones offer 30 feet of range via Bluetooth 1.2 technology. They work with any music player, and connect by plugging a small adapter into the standard 3.5 mm headphone jack. They are available this month for $130. "The Wireless Headphones for MP3 remove the hassle of tangled cords and unleash people from their music players. The Curve and Identity products provide features for active users and those who want to make a fashion statement with their headphones. All of these headphones provide superior audio quality, comfort and fit."

 
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