Zicplay today rolled out its digital music player, a new device that could compete with Apple's iPod for dominance. The gadget plays MP3s, features a digital voice recorder, and operates as a USB storage device. The SlideKey player is available in 256MB, 512MB, and 1GB models, and has optional built-in FM radio on the 512MB and 1GB versions. A cover slides back to reveal the device's various function keys, and the unit can play MP3 as well as WMA files. SlideKey music players are expected to be available in mid-January starting from £45, and all units carry a full one-year warranty.