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04/14/2008, 7:35pm, EDT

Monday, April 14th

Analyst on the myths of Apple and Business

Michael Gartenberg of Jupiter Research has published an article addressing the suitability of Apple products -- the Mac and iPhone in particular -- for business purposes. Noting that Most IT departments are not deploying Macintosh systems in large numbers and those that are are deploying are usually in niche spaces such as graphic arts, Gartenberg says that the Mac OS has changed significantly in the last few years and says that Apple's systems now offer a reasonable alternative for Windows systems used in businesses.


Gartenberg first addresses the myth is that Apple computers are expensive relative to their PC cousins, saying that Macs are price competitive with PCs and that the premium for design and innovation is not out of line with that users already pay for name brand systems from vendors such as Sony, HP or Lenovo.

Also addressed is the myth that there is a lack of software available. On this topic, Gartenberg says "While Mac OS X does not offer the same sheer number of titles that Windows offers, there is an abundance of business software for Macintosh. In some markets, such as content creation, there is actually more software available for the Mac. In addition, Microsoft offers a complete and compatible version of Office for the Macintosh so knowledge workers can easily share documents and communicate with colleagues across platforms."

Finally, Gartnerberg addresses the myth that Apple uses purely proprietary protocols. "Today, Apple is one of the most standards driven operating systems you can purchase. From MPEG 4 support in Quicktime to full TCP/IP support for networking and WiFi protocols for wireless access," said Gartenberg, concluding "Apple systems can be a seamless fit for many organizations. Time to get over the myths and take a closer look."


Filed under: iPhone, Apple
Other story tags: Windows, business, web, research

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hurrah truth at last
0
04/14, 8:10pm, EDT
the truth is still tying its shoes while a myth spreads halfway around the world.
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compatible office?
0
04/14, 8:24pm, EDT
What about Excel macros!!

Microsoft are dicks.
if only
0
04/14, 8:29pm, EDT
corporate America would switch to Macs, they could cut their IT staff by 50% if not more. Think of the productivity gains.
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Excel Macros-IT Switcsh
0
04/14, 9:01pm, EDT
Macros are dying on the Windows side and Apple script works better.

How may IT directors want to cut their staff in half and who has the most influence over the switch.
Re: hurrah
0
04/14, 10:07pm, EDT
What 'truth'. First, it's from an analyst. All you people do is kill analysts. Second, macs are too expensive for some things (esp depending on what you're looking at). And you need to take into account Applecare, which for most macs is a necessity, while PCs are cheap and easy to fix (quick, how many different mac models do they even advertise as having user-replaceable hard drives?). You also have the complete lack of options/modifications to the systems.

But past that, Apple still has no formal enterprise policy. How long will any OS be supported? What about hardware? Are they even committed to offering security fixes to Leopard, let alone Tiger (you cannot find one word from Apple whether security updates will even be provided). Then again, it is a company that has no problem dumping their RAID without even telling anyone.
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re:hurrah
0
04/14, 11:30pm, EDT
Actually, testudo, in large corporations, the IT staff are trained as Apple Service technicians so Applecare is a non issue. If you have thousands of Macs, you just fix them as needed. I would also argue that it is not a necessity for most Macs considering they have the highest reliability rate in the industry.
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Mac ISP
0
04/14, 11:42pm, EDT
I have been running my ISP, FinestPlanet.com, trouble free and on Macs for years. Other than having Virtual PC and VMware Fusion to run multiple versions of Windows (which is very handy) to help my customers support issues, everything about the Mac and my iPhone has worked beautifully managing my business. I highly recommend Macs for business.
Exchange your Outlook?
0
04/15, 2:39am, EDT
I love mac, make my living with macs dealing with macs in the business world on a daily basis. There is a HUGE whole in the mac world: no serious equivalent to exchange/outlook. Please don't tell me about iCal Server. Implementing Open Directory bound users is not an option for many of my clients. And what about shared addresses? Even if I grant you iCal Server (which I don't), how do you share addresses. Exchange/Outlook, for all it's faults, is a mature product that, for the most part, works. The mac world needs a serious answer to this question before it can be taken seriously in the business world. It appears Apple is going to address this with iPhone 2.0. I just hope we like the answer. Ok, flame away, boys! :0)
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Re: exchange your outlook
0
04/15, 2:55pm, EDT
I've always liked Meeting Maker much more than outlook. As for shared addresses, I've never actually seen anyone do that with Outlook.

Maybe you do, but when I worked in cubicle-land with Outlook, nobody shared addresses, at least not on a level that couldn't be done with LDAP.

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