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06/19/2008, 9:00am, EDT

Thursday, June 19th

iTunes Store cracks five billion sales mark

Total, worldwide music sales at the iTunes Store have crested the five billion songs mark, Apple has announced. The store was first launched in April of 2003, and currently hosts over eight million tracks from major and independent labels; it is also hosted in close to two dozen countries, ranging from Canada and the United States to Japan and Australia. Apple additionally claims that it is selling or renting 50,000 movies per day, drawn from a library of more than 2,000 titles. Only 350 of these are in HD resolutions.


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50,000 movies p/day??

2
06/19, 10:16am, EDT

Wow! 50,000 movies per day!?!! That's roughly $7.5 million dollars per month, minimum (given avg cost per rented/bought movie is $5 - price leaning more to rents than buys).

Maybe that's not a big deal to some, but it sure seems like a lot of $$ for a venue that really only started getting serious a few months back.


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wow

2
06/19, 11:18am, EDT

My thoughts exactly - it's hard to believe 50,000 movies per day (that's 18 million per year). I wonder how many are rentals as opposed to sales.

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units

2
06/19, 11:22am, EDT

just to clarify - Apple's website says that the five billion refers to tunes downloaded...

This was unclear to me in reading the above as all it references is the "five billion mark".

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actual figure?

0
06/19, 12:14pm, EDT

Now, is this the actual figure or the one Apple's PR department pulled out of it's ass. It's not the first time they've been prone to a bit of exaggeration. Didn't a figure of six million become ten million somethings a while back?

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more iTunes Plus

1
06/19, 12:21pm, EDT

I still hit iTunes first, and I know Apple's bound by the record co.s, but if I can get 256 kbps @ Amazon, I do.

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AppleTV

0
06/19, 12:44pm, EDT

So how many Appletv has Apple sold?

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Re: AppleTV

2
06/19, 1:17pm, EDT

Unless sales go through the roof, we probably will never know. Apple still just lumps their sales on their quarterly reports with 'ipod accessories', which isn't very promising, sales-wise.

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re: AppleTV

2
06/19, 3:23pm, EDT

I know I've started renting movies via AppleTV and haven't rented from Blockbuster for a while.

Apple says their movie library is at the 2000 mark. After browsing through, it's a decent selection but nowhere near what should be there. Apple should probably have 10,000 out there now.

Also, in AppleTV, they need to offer more older movies and provide an easy way to search these older films. Maybe break things down by "Recent Releases" (less than 1 year old), "This Decade", "Previous Decade", "Classic Archives".

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AppleTV

5
06/19, 4:39pm, EDT

My gauge of success for a movie store - physical or digital - is whether it carries titles like Andrei Tarkovsky's Stalker or Ingmar Bergman's The Seventh Seal. Once those are available, I know I'll be able to find just about anything else I'd like.

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Big difference

0
06/19, 5:04pm, EDT

Feathers-

There is a big difference between fudging the number of songs available for download at the iTunes Store and reporting the number of units sold: Overstating the number of units sold could be seen as an attempt to manipulate the stock price which might catch the attention of the SEC. I rather doubt that Apple has any desire for ANY additional contact with the SEC other than what is required of any stock-issuing company.

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