macnn

07/24/2008, 1:05am, EDT

Thursday, July 24th

Apple posts 3 new "What is a 3G?" iPhone ads

Apple has launched an aggressive ad campaign to maintain the strong sales momentum of the iPhone 3G. Three new TV spots have been posted on Apple's website with the theme "What is a 3G." Two of the ads focus on the iPhone's improved speed, the third touts the iPhone as a work tool. The spots are already running on television and specific versions have been produced for other countries.

The commercials are simple, with a hand holding an iPhone as it is demonstrated.The basic message of the first ad "Everyone," is that users can surf the Internet at twice the speed, for half the price.

The second spot,"Unslow" defines "3G" as fast, easy internet access.

The third spot Work Friendly" shows an iPhone 3G downloading e-mail and syncing calendars, and shows Apple's eagerness to grow in the enterprise market.






Filed under: iPhone, Apple
Other story tags: iPhone 3G, TV ads

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Janmansilver

The song used in the ad?

0
07/24, 6:17am, EDT

Does anyone know which song Apple used in the new iPhone ads?

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Herod

hmmm

0
07/24, 9:16am, EDT

i think its the song from the cartoon "Peanuts".

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testudo

Re: Hmmm

0
07/24, 12:44pm, EDT

not from peanuts. Probably just some generic sound clip someone did in Garageband.

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UberFu

it sound like

0
07/24, 1:14pm, EDT

some canned knock-off of the Sesame Street Theme - who knows!

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