Protection - The “flat wound” cable spool concept protects the fragile wires and connectors from damage due to twisting and tangling. In most cases cables will be used “wound” by the user. Yet, even unwound, the cable remains untwisted due to the flat winding design.
Mobility - Because each cable is individually coiled, lightweight, and slim, Cableyoyo is "convenient for packing, transporting and deploying cables in a minimal space." It fits unobtrusively into a shirt pocket, the manufacturer says.
Fixed Devices - An inconspicuous adhesive clip, delivered with Cableyoyo, allows it to be permanently or temporarily directly mounted on walls, furniture, or computer peripherals. Unclipping the Cableyoyo from its mounting is also easy.